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## Maciej Cegłowski

Six Fixes:

- Right To Download
- Right To Delete
- Limits on Behavioral Data Collection
- Right to Go Offline
- Ban on Third-Party Advertising
- Privacy Promises

Later rephrased:

1. The right to examine, download, and delete any data stored about you. A time horizon (weeks, not years) for how long companies are allowed to retain behavioral data (any data about yourself you didn’t explicitly provide).

2. A prohibition on selling or transferring collections of behavioral data, whether outright, in an acquisition, or in bankruptcy.

3. A ban on third-party advertising. Ad networks can still exist, but they can only serve ads targeted against page content, and they cannot retain information between ad requests.

4. An off switch on Internet-connected devices, that physically cuts their access to the network. This switch should not prevent the device from functioning offline. You should be able to stop the malware on your refrigerator from posting racist rants on Twitter while still keeping your beer cold.

5. A legal framework for offering certain privacy guarantees, with enforceable consequences. Think of this as a Creative Commons for privacy. If they can be sure data won’t be retained, users will be willing to experiment with many technologies that would pose too big a privacy risk in the current reality.